Strategic Services

Comprehensive solutions designed to elevate your hospitality business in Cambodia.

1. ONLINE TRAVEL AGENTS (ota) & DISTRIBUTION MANAGEMENT

We optimize your presence across online platforms and manage distribution channels to maximize booking reach.

We manage and optimize hotel and resort distribution across major online travel platforms and booking channels.

Online Travel Platforms
•   Agoda
•   Booking.com
•   Ctrip / Trip.com
•   Expedia
•   Traveloka
•   LY.com
•   Hotelbeds
•   WebBeds
•   Airbnb
•   Stay25
•   Official Hotel / Resort Website

OTA registration and account setup
•   Property onboarding and optimization
•   Room and rate setup
•   Inventory management
•   Promotions and packages
•   Content and information updates
•   Daily reservation and channel handling
•   Rate and availability management
•   Distribution strategy
•   Performance monitoring

Objective: Maximize online visibility, bookings, revenue, and distribution efficiency.

2. DIGITAL MARKETING

We develop and manage digital marketing activities designed to increase brand awareness, engagement, direct bookings, and revenue.

Social Media Management

Daily content creation and management across:

•   Facebook
•   TikTok
•   Instagram
•   LinkedIn
•   Tripadvisor
•   Google Business Profile
•   Google Maps

Digital Marketing Services
•   Content creation
•   Social media management
•   Photography and video content
•   Campaign planning
•   Online reputation management
•   Google Business Profile optimization
•   SEO
•   Meta Search Engine marketing
•   Direct booking promotion
•   Digital advertising strategy

Objective: Build a strong online presence and convert digital visibility into real business.

3. B2B SALES & CONTRACTING

We develop and manage B2B sales channels to increase corporate, wholesale, and travel trade business.

Corporate Sales
•   Corporate account development
•   Corporate rate negotiation
•   Corporate contracts
•   Account management
•   Business partnership development

Travel Agent & Tour Operator Sales
•   Travel agent contracting
•   Tour operator contracting
•   Wholesale rates
•   Net rate agreements
•   Package and promotional rates
•   B2B relationship management

Objective: Build long-term commercial partnerships and generate consistent room and resort business.

4. HOTEL & RESORT START-UP / OPENING

FHMC supports owners and investors from the preparation stage through the successful opening and commercial launch of a new hotel or resort.

Sales & Marketing
•   Pre-opening sales strategy
•   Marketing strategy
•   Distribution strategy
•   Launch campaigns
•   B2B contracting
•   OTA setup

Technology & Systems
Support and coordination for:
•   PMS – Property Management System
•   POS – Point of Sale
•   CM – Channel Manager
•   BE – Booking Engine
•   GDS – Global Distribution System
Brand & Digital Assets
•   Official hotel/resort website
•   Photography
•   Video production
•   Artwork and creative design
•   Marketing materials
•   Brand guidelines
•   Online presence setup

Objective: Ensure the property is commercially, digitally, and operationally prepared for a successful opening.

Market Focus